Client: Heavenly by Nia Art Direction: Gissella Designers: Gissella
Design Concept:
Heavenly by Nia is a US-based skincare brand designed for teenagers with sensitive skin, particularly those experiencing changes from puberty. The branding uses two distinct characters and a mix of icons and typefaces inspired by the Y2K trend, reflecting Gen Z’s love for digital expression. This is further emphasized through the use of stickers, emojis, and pixel art. The packaging design features a half cut-out in the corner for a unique, modern look.
Heavenly by Nia (Soothing Star, Sky’s Foam)
Application company: GL*TCHGissella
gltchstudio@gmail.com
https://
Art Direction: Gissella
Designers: Gissella
Design Concept:
Heavenly by Nia is a US-based skincare brand designed for teenagers with sensitive skin, particularly those experiencing changes from puberty. The branding uses two distinct characters and a mix of icons and typefaces inspired by the Y2K trend, reflecting Gen Z’s love for digital expression. This is further emphasized through the use of stickers, emojis, and pixel art. The packaging design features a half cut-out in the corner for a unique, modern look.